Bulk SMS Overview

Bulk SMS allows you to import CSVs of old leads and create, send, and analyze SMS campaigns. You can also generate lists from leads already in your system for outbound messaging at scale.

What is Bulk SMS?

Bulk SMS is your tool for outbound messaging at scale. You can create campaigns for any lead source or objective as long as you have the data needed to execute: firstName, lastName, phoneNumber.

Key Features:

CSV Import - Upload new lead lists and launch campaigns quickly
List Generator - Build targeted lists from leads already in your system
Campaign Analysis - Track delivery rates, replies, and campaign performance
Pipeline Integration - Select leads from specific pipeline stages for campaigns

Common Campaign Types

Service & Retention:

Service list campaigns
Trade-in campaigns

Lead Reactivation:

Old data reactivation (general)
Cold SMS campaigns

Sales & Promotions:

New inventory campaigns
Super Sale campaigns

Getting Started - Learn the basics and create your first bulk SMS campaign.
Creating Campaigns - Step-by-step guide to building and launching campaigns.
CSV Import Guide - Learn how to properly format and import your lead lists.
List Generator - Build targeted lists from existing leads in your system.
Campaign Analysis - Analyze campaign performance and optimize results.
Best Practices - Follow proven guidelines for successful campaigns.

When to Use Bulk SMS

Perfect for:

Outbound messaging at scale
Reactivating old lead databases
Promoting new inventory or sales
Generating New Service Business
Trade-in opportunity campaigns

Prerequisites:

Opt-in/compliance requirements met
Approved messaging content
Clean lead data with required fields

Quick Reference

Page: /bulk-sms
URL: https://app.automotiveai.ca/bulk-sms
Views: Send, Analyze, Generate

Bulk SMS is your powerful tool for scaling outbound communications. Start with Getting Started to launch your first campaign, or explore the sections above to dive deeper into specific features.